Smaily

Intentionally simple email marketing tool for sending email newsletters

Description
Alternatives
Key features
Screenshots
General Info and Links

Smaily is an intentionally simple email marketing tool for sending newsletters and setting up marketing automation workflows to help increase your business’ marketing quality and efficiency, while reducing preparation time and resources.

Smaily offers enough options to provide a solution for the majority of business needs. Smaily provides a full portfolio of services – from helping setting up first campaign, to providing full content and design services, integrations, consultation for best customer targeting and help nailing down campaign statistics.

Leader in Estonia, Smaily is the only company in the Nordic and Baltic region to offer such services at an affordable price.

Today Smaily sends over 100M emails every month, has about 10k accounts and 1000+ paying customers from all over the world.

Company history

Smaily was started back in 2005 by Erkki Markus and Kait Todesk. At the time, email marketing was just a term used by large global organizations, with very little interest in things happening in Baltics. Smaily’s vision was to simplify things and make email marketing accessible not only to designers and front end programmers but to marketers and small businesses, who wanted to take their marketing to another level.

In 2011, Tanel Rand, also a co-founder of one of the strongest advertising agencies in Estonia, joined Erkki.

Smaily has a team of 20 people – developers, customer support, sales etc. In addition, Smaily has partnerships with content management companies, as well as a number of designers, advertising and web development agencies and others, to make sure that everything just works. In 2019 Smaily acquired Mailbow, one of the oldest email marketing providers in Baltics that started already in 2001.