Benchmark Email is a global email marketing platform with 24/7 support serving nine languages and over 150,000 users representing small businesses to established brands like Isuzu, YMCA, Mitsubishi, PBS, Office Depot, and other household names.
With Benchmark Email, design and send gorgeous emails that respond beautifully on desktop and mobile screens.
When it comes to growing a loyal audience, Benchmark has you covered with landing pages, online forms, pop-ups, surveys and polls. Automate personalized emails and campaigns with a visual marketing automation builder. Simple email tools make it easy for anyone to communicate with subscribers at scale.
Pricing starts at $15 for 500 contacts and unlimited emails per month. They have a free plan with unlimited contacts and 250 emails/month.
Benchmark Company History
Benchmark Email was founded in 2004 by Denise and Curt Keller. Both with an accounting background, the Keller’s built easy-to-use email marketing tools that have evolved into a major email marketing service with global reach. Benchmark Email merged with an all-in-one CRM in 2019, BenchmarkONE. In 2020, the personal contact management app, Contacts+ was acquired. Today, the three platforms operate independently under CEO, Jonathan Herrick.
Products and services
Create branded, responsive emails with a sleek drag & drop email builder. Choose email marketing templates from an extensive library, or start from scratch. More sophisticated users, like marketing agencies, can easily add and edit HTML emails.
Personalization and Segmentation
Target the right person with the right message every time. Easily filter your subscriber lists to create segments based on contact data. Advanced segmentation allows you to drill down into user engagement and contact quality.
Select your trigger and action in a visual marketing automation builder to create email workflows based on your contacts’ behavior. Leverage website visits, email engagement, and contact lists to build powerful sequences.
Pre-built customer journeys allow you to create automated campaigns out-of-the-box. Choose journeys throughout the customer lifecycle, including a welcome series, customer follow-up, review requests, and more.
Bring your email offer full circle with a drag-and-drop landing page builder. Drive clicks to your branded landing page and convert subscribers into leads and customers with built-in landing page forms.
Capture subscribers directly from your website with online forms to quickly grow your subscriber list. Build relationships with your base through polls and surveys that can be emailed out in a snap.
Reporting and Analytics
Give your email marketing a lift with a/b testing to ensure every send is optimized. Measure email engagement with clean email marketing reports and eye-catching click heat maps. Finally, tie your email marketing efforts to your business goals with built-in Google Analytics tracking.
- Drag & Drop Email Builder
- Responsive Email Templates
- RSS Email
- Inbox Preview
- Mobile Preview
- List Verification
- Contact List Segmentation
- Behavior-Based Segmentation
- A/B Testing
- Visual Marketing Automation Builder
- Email Autoresponders
- Drip Campaigns
- Behavior-Based Emails
- Website Tracking
- Pre-built Customer Journeys
- Landing Pages
- Online Forms
- Engagement Reports
- Opens by Hour Reports
- Click Heatmap Reports
- Opens by Device Reports
- Google Analytics Tracking
- Dedicated IP
- Zapier Integration
- WordPress Integration