The email marketing world is full of open-ended questions. How should I phrase a subject line? What’s the best time of day to send out an email? What kind of deals are best-received? Serious emailers ask themselves these questions and test to find the answers. But there is another type of question, one that can’t […]
Amazon Web Services has announced a new email deliverability product, called Amazon Simple Email Service (Amazon SES). It might be worth your time to consider if you who don’t want to maintain a in-house email server, but would like to use a scalable client to deliver your emails.