Messagegears - November 3, 2015

New platform features for MessageGears

MessageGears recently launched a range of new features and functionality to their hybrid marketing platform.

New platform features released include:

Shared Content

Marketers can build a folder structure to house snippets of content that can be pulled into your templates and shared across users, campaigns and brands. According to MessageGears this will make web and email designer’s lives much easier.

Multi-Recipient Preview

Take the guesswork out of personalized and localized campaigns. The new Multi-Recipient Preview allows you to view message variations based on recipient attributes.


Email Marketers now have control over pausing, resuming, or cancelling their campaigns which eliminates the need for urgent calls to support for those rare “oops” moments.

Other additional features added include:

  • Job status notifications via email
  • Updated FreeMarker to version 2.5.23

MessageGears informed us of other soon to be released features:

  • Forward-to-a-friend
  • Reply mail management
  • File-based recipients and suppression lists
  • Template and Campaign folders

About Kate Barrett

Email marketing deliverability and best practice specialist with a real passion for the industry. Also experienced in all other digital channels with over 6 years experience. You can find Kate's blog on


Hybrid Email Marketing for Enterprise Organizations
MessageGears is an email marketing service that combines the power and security of on-premise software with the efficiency and scalability of cloud delivery. The architecture provides a combination of data integration, data security, cost-savings and marketer empowerment.
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