Is the aim of your daily business to achieve the best possible outcome from sending commercial emails? If so, you need to consider a number of important points, both today and in the future.
18-20 April our friend and sponsor the Certified Senders Alliance (CSA) organises the CSA Summit 2018, where you can learn from international experts, and you will find that it pays off – you will be rewarded with better deliverability, a higher conversion rate, and fewer complaints.
This year’s theme is a flight to “Inbox land“
The CSA welcomes you on board the flight to “Inbox Land” and discuss key points that will be decisive for the success of your email campaigns, both today and in the future:
- The implications of new regulations for the email business (GDPR, ePrivacy)
- Technical features that are revolutionizing the brand experience
- Trends and innovations that will completely reconfigure the customer experience
- Best practices that have yet to be implemented by the market
- …& more
The event agenda shows a pre-summit on the evening of 18 April, the main event on 19 April and technical and legal workshops on 20 April.
The CSA summit is certainly focussed on deliverability and legal aspects of email marketing and you get to meet the email receivers and industry experts. Some highlights of the program we are excited about are deep dives on GDPR use cases and ePrivacy. And Terry Zink from Microsoft speaking about Branded Indicators for Message Identification (BIMI).
Registration and information at: http://summit.certified-senders.eu
CSA Summit 2017
The CSA Summit 2017 had more than 120 participants from 12 countries, ranging from C-level managers to technical and marketing experts, attended the informative presentations and lively discussions of our international guest speakers.
Here is an impression of last year’s summit.
About the Certified Senders Alliance (CSA)
The Certified Senders Alliance (CSA) is a project of eco – Association of the Internet Industry, and was formed in conjunction with the German Dialogue Marketing Association (DDV) in 2004. The CSA acts as a neutral interface between mailbox providers and senders of commercial emails. For the fifth time, the CSA is organizing a summit to bring the email industry together to consider topics of relevance. The CSA is a friend and sponsor of emailvendorselection.com, we show a list of all current CSA certified members on the site and CSA badge on their profile pages.