Emma is a provider of email marketing software and personalized services that help organizations of all sizes get more from their marketing. Designed with businesses, franchises, universities, nonprofits, and agencies in mind.
Emma’s features include email automation, audience segmentation, and mobile email marketing, plus integration with CRM solutions, eCommerce platforms and social networks.
Headquartered in Nashville, Emma powers the emails of more than 45,000 organizations worldwide, including Mario Batali, Bridgestone, and Method.
Emma company History
Emma launched in 2003 by co-founders Clint Smith and Will Weaver and now employs over 130 full-time staffers. They’re headquartered in downtown Nashville, Tennessee, with a satellite office in Portland, Oregon. Emma is consistently recognized as both a fast-growing company and a great place to work. After ten years in business, they finally hired its first employee named Emma. And it’s not nearly as confusing as one might think.
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Products and services
Emma helps marketers everywhere send smart, stylish email newsletters, promotions and automated campaigns.
With the Emma email marketing software, marketers can:
Send the kind of email people can’t ignore, with mobile-optimized templates and automated campaigns that reach subscribers right when they’re ready to act.
Bring your email list to life with smart segmentation and painless integrations that let you connect with customers — not just email your list.
Find the breakthrough idea hiding in your data, with analytics and insights that let marketers know how they are doing and inform them of their next step.
Email marketing services and Features:
+ Drag & drop design tools
+ Automation for welcomes, birthdays, win-backs & more
+ Built-in integrations with Salesforce & Shopify
+ Free customizable email templates, all mobile-ready
+ Code-your-own HTML options for advanced users
+ Facebook, Flickr and stock image integration
+ Smartphone and tablet preview
+ Delivery & content proofing
+ Easy list import from Excel and CSV
+ Email list segmentation
+ Customizable signup forms, including Guestbook for iPad
+ Built-in social sharing and posting
+ Real-time response tracking
+ Performance-indicating Mailing Score
+ Interactive click map, opens tracked by device and email client
+ On-the-go results with Metrics for iPhone
+ A / B / C subject line split testing
+ Google Analytics integration
+ Open API for custom integrations