Articles by Tim Watson
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All ESPs look the same. This is how they're different.

Just like identical twins, ESPs look very much the same at first sight. They all have similar features. And say they can do data management, reporting, content ...

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9 headaches to avoid when switching email service provider

Email marketing is at the core of many transactional businesses and drives substantial amounts of revenue. The email marketing solution is quite simply a ...

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