About Traction Digital
Traction Digital builds 1 to 1 consumer acquisition and engagement by streamlining the execution of cross-channel campaigns, including lifecycle email and trade promotions.
With strategic campaign management services and a highly integrated CRM platform leveraging existing marketing assets, Traction Digital makes data meaningful so brands stay relevant and engaging to their most important customers on a one to one level – everywhere and on every device.
Clients include globally recognised brands and agencies like Unilever, L'Oréal, OgilvyOne, and many more.
Traction Digital company History
Founded in 2000 and building a history of custom 1 to 1 digital solutions for enterprise clients, Traction Digital has grown to recognise the need for more strategic, cross-channel services to ensure clients actually get value from the platform.
Currently Traction Digital’s enterprise platform offerings include the CRM platform Traction and Traction Express (formerly Campaign Master). For digitally mature brands incorporating offline channels, Traction Digital offers experienced Adobe Campaign services in Asia Pacific.
Traction Digital alternative
Are you looking for an Traction Digital alternative for your email marketing? We listed some Traction Digital alternatives.Ongage is the first email marketing front-end platform that connects to multiple Email providers, ESPs... See full profile The MailUp email and SMS delivery platform combines email marketing and automation tools with SMTP relay... See full profile Sailthru is a Software as a Service community management provider for publishers, advertisers, e- tailors... See full profile
Products and services
Email subscribers are real people who connect with your brand across channels, devices and most importantly – on their own terms. Traction Digital doesn’t approach email in isolation – email is seen as one tool of many to delight at every step of the customer lifecycle, from acquisition to engagement. Each partnership starts with a full digital maturity assessment that recognises all the other puzzle pieces needed for success, like data and a lifecycle communications plan.
Traction Digital is also offers subscriber acquisition as well as engagement services. Should you choose the in house Traction enterprise platform, promotion competitions are built in to can bridge the gap between online and offline sales and subscribers across multiple channels – email, web, social and SMS.