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Boomerang
About Boomerang
Founded in 1991, Boomerang provides email marketing solutions. We help email marketers get results from their email marketing campaigns.
We don't believe in one-size-fits-all email marketing so we don't expect every marketer to use the same solution. Instead, our clients tell us what they want and our custom solutions team delivers it. We have executed thousands of marketing campaigns for every purpose imaginable. And we've run campaigns in virtually every industry: retail, financial services, travel and leisure, media, high technology, telecommunications and more.
We have a self-service system, BlastWizard, as well as complete full service available through our Services team. We also offer collaborative service, a mixture of the two. We have created fully automated e-marketing applications. These applications let our clients transcend the one-campaign-at-a-time approach and deliver a online dialog with their prospects and customers. We can directly integrate our email marketing software with other major marketing web analytics and customer relationship management (CRM) applications, such as our fully integrated Salesforce AppExchange service. This gives our clients the ability to do integrated multi-channel marketing, as well as providing on-demand marketing support for their sales channels.
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